Does building a link too quickly?

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[I recently started with an aggressive link building campaign, one that I have never tried before. The issue is in the last week I have seen the significant drop in my rankings for one of these sites. This site is all original content and I haven’t done anything new to site in about 6 weeks. The only thing is link building, now it’s probably just a dance, but I was wondering about how long should it go through this phase.]

In situations like the one you described it helps to have a bit more background information.

You refer to your “site” rankings, however search engines do not rank sites, they rank individual pages of a site. So I assume you are referring to the rankings of one of your pages for a particular keyword, correct? Was your link building campaign targeting one particular page or a number of pages within your site? If it was the latter, did you see rankings fluctuate for all of those pages or just one page?

Were you targeting more than one keyword anchor text in your link building campaign? If so, did your rankings drop for all, some, or just one of your keywords?

How long have the pages you targeted in your link building campaign existed in the search index?

Did you check your allinanchor ranking before your link building campaign began? If so, how has that ranking changed since?

What type of links were you building, would they be classified as webspam or meritorious links by Google? Were they place on pages that have earned a high degree of trust, or were they placed on FFA pages?

How long have the page(s) you targeted in your campaign existed in the search index?

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