Does PPC work only for high-ticket items?

Share This Post

Yes, that may be true, However, keep in mind that if it is true for you it must also be true for your competitors. PPC is auction-based, so your competitors are likely making a profit at whatever the ad positions cost, else they would bid that high, right?

You need to equal, or best, your competitor’s profit from the gross margin, multiplied by conversion rate, else you will get squeezed out of the market. Any improvements you make on conversion rate will make up for differences in gross margins. The focus in improving conversion rates, as well as gross margins, and Quality scores.

Subscribe To Our Newsletter

Get updates and learn from the best

More To Explore

Adobe Premiere Elements 2022

https://www.adobe.com/ph_en/products/premiere-elements.html Tell your stories and share your memories in creative ways. Have fun turning your video clips into great-looking movies with automated editing and step-by-step

Adobe Photoshop Elements 2020

https://www.adobe.com/ph_en/products/photoshop-elements.html Bring out your creativity to share your life stories.   With Adobe AI, automated editing options, and step-by-step guidance, you have everything you need to turn your

Do You Want To Boost Your Business?

drop us a line and keep in touch

DonBurk.com

We Would Be Happy To Meet You And Learn All About Your Business